Town centre businesses invited to share summer activities with Northampton BID
Northampton Town Centre BID is calling on businesses to promote their family-friendly events and offers as part of a summer campaign to attract more visitors into the town centre.
A BID spokesperson said the initiative aims to build on the programme of school holiday activities already taking place, including Summer on the Square, which has brought a free beach, fairground rides and entertainment to the Market Square.
The spokesperson said visitors can also enjoy Dino Discovery Days at Grosvenor Northampton every Saturday throughout August, with the BID continuing to promote its dinosaur trail to encourage families to explore more of the town centre.
Elsewhere, 2 Weeks of Words, organised by Northampton Film Festival and The Creative Place, is offering free activities including poetry workshops for children, young people and adults.
The BID is now asking businesses to submit details of any family-friendly experiences, children's activities, discounts or special events they are running during the school holidays.
A spokesperson said the information will be shared through the BID's promotional channels to help create a varied programme of activities while encouraging more people to visit the town centre and support local businesses.
Businesses wishing to take part are asked to send details of their events and offers to Northampton Town Centre BID.