A young Northampton woman who started a book corner at a university wants others to recognise the rewards of reading and the positive impact it can have on children.
Amy Collingwood, 22, has recognised that reading to youngsters does not only improve their ability, but also increases their confidence.
Despite this, one third of parents are not reading to their children.
Amy said: “Research has shown that only one in five parents easily find the opportunity to read to their children – something I am hoping to change.”
Amy has enlisted the help of social action charity Fixers, creating a poster campaign to encourage adults to read to children.
The posters will be displayed throughout Northampton.
Amy said: “When I was little my mum always read to me so I found it surprising that lots of children don’t have bedtime stories or any books in the house. To me that is very sad.
“If people could realise what a massive impact it has on a child growing up, then I think more would do it.
“I want them to stop and think to themselves that they should pick up a book more often, rather than just switching on the telly.”
Jane Pitchfork from Action for Children said: “Reading with children, even when they’re babies, can make an amazing difference to their learning potential in school.”
Fixers supports people aged 16 to 25 to tackle any issue that matters to them.