Firms in Northampton town centre have voted for five more years of the business improvement district.
The ballot had a 31 percent, saw about two-thirds of the shops and businesses who voted back the BID for another term. All the town centre firms will now pay an additional business rate that will be spent on improvements to the town centre, as well as the running of the BID team.
Northampton BID says the ‘yes’ vote will result in £1.5 million being invested in the town centre over the next five years.
The result came after a month-long ballot.
A spokesperson said: “Sixty-nine percent of votes cast voted in favour of the BID by total number of businesses, and 62 percent of votes cast voted in favour of the BID by Rateable Value. There was a 31 percent turnout.”
The new BID will come into effect on January 1, 2016.
Jessica d’Aulerio, chair of the Northampton town centre BID and owner of town centre print business Tangerine Red, said: “This is superb news for Northampton town centre and huge congratulations to all the businesses that rallied and joined forces to ensure we secured today’s yes vote.
“Our new BID will be led and driven by the businesses themselves and this funding and commitment of collaboration will enable us to build on the town centre’s unique strengths and assets.”
The new BID will focus on three areas, each prioritised by town centre businesses during the extensive consultation leading up to the ballot. These are:
* To build on the assets of Northampton town centre as a destination and as a place and develop an identity that sets it apart from other towns and cities
* To increase the awareness of all the different parts of the town centre and encourage people to explore and discover all that Northampton town centre has to offer
* To encourage growth, development and investment of businesses that complement and build on the strengths of Northampton town centre.
The spokesperson added: “Planned activities and Christmas promotions will continue apace over the next couple of months, as the BID’s first term draws to a close.”