The judges in the Great British High Street competition were “impressed” with St Giles Street during a visit to Northampton today.
St Giles Street has been shortlisted as one of the top three high streets in the City category of the contest and could win a prize pot worth £80,000.
Three of the judges of the competition visited St Giles Street today (Friday) and were given a tour around some of the shops in the area by Northampton Borough Council leader Mary Markham, Jessica d’Aulerio, chair of the Northampton town centre BID, and town MP David Mackintosh.
A number of food retailers on the street presented the judges with food samples and a German brass band played outside the Guildhall.
John Walden, one of the judges who is chief executive of Home Retail Group, said: “It really impressive. It’s really clear people work together in a lot of different ways. The council are working with developers and estate agents and the business community in a really creative way.
“The street is really distinctive and unique. It takes advantage of the architecture and the great history.”
Councillor Markham said she though St Giles Street was a “jewel in the crown” of Northampton’s shopping experience and hoped the judges agreed.
She said: “I think it really is the best British shopping street and I hope the judges think that too.
“What I hope has come across is the passion, enthusiasm and love people have for St Giles Street and we should all be extremely proud.
“As a council we are not afraid to make radical changes to make sure Northampton progresses.”
This year’s competition saw a record 230 applicants and now, for the first time, the public has the chance to vote directly for their best-loved high street online.
Between now and November you can cast your vote for free via thegreatbritishhighstreet.co.uk or on Facebook.