A grooming salon in Northampton has won a national award.
Christian Wiles Traditional Male Grooming Salon won Best Male Grooming Salon Category in the prestigious Salon Business Awards.
A spokesman for the salon: “Ultimately, we deliver a premium, luxury brand at an affordable price - the team are elated at this incredible recognition.
“Competing against top London salons is always going to be difficult and to be recognised for our services and contribution to the Northampton area is wonderful,” he added.
The spokesman said the salon aimed to “meet the increasing demands of the modern day man”.
“Men’s Hair is our passion, hipster boys, cask ale and lads talk is our religion ~ the reality was that we needed to separate our unisex salon and develop a salon just for men that adopted a cask-beer inspired culture,” he said.
“Christian himself is highly regarded by his peers as a master of his craft and a true gent : our salon has been carefully crafted to reflect his personality, beliefs, and values - it’s intimate and we are dedicated to delivering a bespoke male experience that focuses on two key elements : exemplary service & relaxed and enjoyable atmosphere,” he added.