Beer lovers will soon be able to raise a glass to the future health of the River Nene, following the creation of a special ale to raise its profile.
The River Nene Regional Park, which looks after the river and its tributaries, is launching the beer with Guilsborough-based Nobby’s Brewery.
The brew will then be sold farmers markets and farm shops, and all proceeds will go towards funding the creation of meadows along the Nene and its tributaries, to replace species lost over the last 40 years.
All aspects of the beer will be locally-sourced, including ingredients and bottles.
And the design of the labels and the beer’s name will be decided through a competition at the University of Northampton, Moulton College and the Young Farmers Clubs.
Laura Francis, project officer at River Nene Regional Park, said: “The money raised will go towards helping fund projects along the River Nene and River Ise - anything which makes the land better for the environment, plants and animals.
“Beer festivals are so popular, and we thought it would be nice if we could have a product just for the river to sell at them. Everyone seems very receptive.”
The scheme is part of the Revital-ISE project, which aims to improve biodiversity and the landscape along the Ise and the Nene, and encourage community involvement in doing so.
The money will be spent on projects such as repopulating areas with wild flowers, and water voles, in areas affected by the intensification of agriculture. The beer creation project will be taking place over the next six weeks, and the finished product should be on the shelves in time for Christmas.