Vodka connoisseurs have the chance to get their very own ‘message in a bottle’ with an award-winning Northants distillery ‘sending out an SOS’ to help crowdfund its planned expansion.
Brixworth-based Jelley’s Vodka is preparing to launch its new pomegranate flavour and has turned to online investors to help fund the company’s future growth.
Using a digital crowdfunding platform, the distillery is hoping vodka lovers will pledge up to £525 to see their name printed on the inside of the new bottle’s label – as well as receive a bundle of gifts and exclusive access to launch events.
Founder Benjamin Jelley said: “We have had a whirlwind few months, winning a number of awards for our elderflower vodka, but we are now ready for the next push.
“ The new pomegranate flavour can take us to the next level but we need support to make that happen.
“Crowdfunding is an excellent way of gaining investment from like-minded people who are passionate about our product and want to be linked to our brand.
“There’s no better way to be associated with Jelley’s Vodka than to have your own name on the label.”
The new pomegranate vodka has been developed over several months, with feedback from public tastings at the Althorp Food Festival helping to shape the final product.
The tipple is due to be launched in Northampton later this year, while the company is also hoping to launch a corporate events arm – featuring a portable bar in the back of a Land Rover.
Businesses can pledge £1,350 to the crowdfunding campaign in return for a Jelley’s Vodka ‘Discovery’ experience – which sees the Land Rover turned into a pre-paid bar with staff mixing cocktails.
For more information about the campaign visit http://www.crowdfunder.co.uk/jelleys_vodka